The year of mobile – Read our series of white papers
1st August, 2011 | LaurenThe much anticipated ‘year of mobile’ really seems to have finally arrived and we’ve never been having so many conversations, both within the agency and with clients, about apps, mobile optimized sites and mobile content as we are now.
To help answer some of the questions we hear from clients, now that mobile content is firmly on the B2B marketing agenda, we’ve written a series of white papers highlighting considerations, different approaches and potential pitfalls of planning, designing and development mobile content.
The Mobile for B2B white papers cover:
- Native or Web?
If you want to produce a mobile app then which approach should you take. - Design Considerations
The design impacts of a native or web app approach. - Security Considerations
The security impacts of a native or web app approach. - Cross Compiled Apps
The future of native app development?
Next month we’re also planning a webinar where our team will talk about different approaches to making your content mobile and answer your questions – watch this space for more details.
And finally of course, if you’d like to talk to us about how you can make use of mobile channels, please get in touch.









