Three steps for a better B2B digital experience
The B2B customer journey is more complicated than B2C, but that can no longer be used as an excuse for a poor experience. How can B2B companies create better experiences in a digital world that is constantly evolving? Our Head of Experience, Chris Barnes, shares his three steps to success.
Talking B2B eCommerce with Marketing Week
Simon McEvoy, Head of Strategy at Omobono, shares his expertise on B2B eCommerce in a podcast and article in Marketing Week and Econsultancy.
Why experience led B2B companies win: part one
B2B has evolved a great deal over the last few decades. It’s no longer just about products and services. We are now in the age of experience: CX, UX and even BX (Business Experience). In part one of this blog, CEO Ben Dansie shares how B2B has evolved and the importance of experience in B2B today.
Inspiring the next generation of engineers
Re-launching injection-moldable plastic polymer in a refreshing way for Mitsubishi Chemical Advanced Materials
In a digital world, customer empathy is the best medicine
The last 6 months have shown us all, not least those in the healthcare industry, just how quickly the best laid plans can be swept aside. With the world moving faster than ever, many companies had to pause to catch their breath, re-evaluate what is important, and decide how to do business in the future.
Omobono nominated at The Drum’s B2B Marketing awards
We are delighted to be shortlisted for our work with Capita and for Agency of the Year.
World mental health day: our work with Sanctus
Right now we are facing a huge amount of uncertainty, which is affecting our mental health and wellbeing. In this blog our COO Sarah Pettinger talks about her story and Omobono’s partnership with mental health start up Sanctus
Omobono achieves Microsoft Gold competencies
We’re delighted to have achieved the renewal of the Microsoft Gold competency for Application Development and Cloud Platform, continuing the run of five years and two years respectively.
How to plan your way through uncertainty and become an agile marketer
One of the hardest things about marketing with high levels of uncertainty is how to plan effectively.